From Entrepreneurs to Entrepreneurs
The Hispanic Entrepreneurship Training Program (HETP) has a simple mission, to provide culturally and linguistically appropriate business education and mentorship services for free to Hispanic small business owners.
Our classes are instructed by bilingual subject-matter experts with real world experience and successful track records in their respective fields. Supplementing the classroom experience, existing business owners will be afforded the opportunity to be assigned a mentor/coach to more effectively implement strategy and cultivate ideas. Corporate sponsors shall also provide workshops designed to further enhance participant awareness of funding opportunities and critical skill sets.
Program participants will be equipped with the resources and know-how to start and/or expand their businesses. The course’s focus is creating a comprehensive business and expanding participants’ knowledge of:
-
How to Start a Business
-
Market Research and Competitive Analysis
-
Product Development
-
Marketing Strategies
-
Building an Online Presence
-
Leveraging Social Media Networks
-
Networking and Client Relations
-
Exporting and Importing Products and Services
-
Procurement, Licenses and Certifications
-
Accessing Capital and Credit
-
Developing Financial Projections
-
Hiring and Staffing
-
Bookkeeping and Accounting Best Practices
-
Legal Entities and Relevant Legal Topics
-
Insurance and Risk Management
-
Pricing and Negotiation
-
Business Writing and Presentations
-
Public Speaking
Ultimately, HETP seeks to provide Hispanic-owned businesses the resources to become viable assets in the communities that they serve.
