From Entrepreneurs to Entrepreneurs
The Hispanic Entrepreneurship Training Program (HETP) has a simple mission, to provide culturally and linguistically appropriate business education and mentorship services for free to Hispanic small business owners.
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Our classes are instructed by bilingual subject-matter experts with real world experience and successful track records in their respective fields. Supplementing the classroom experience, existing business owners will be afforded the opportunity to be assigned a mentor/coach to more effectively implement strategy and cultivate ideas. Corporate sponsors shall also provide workshops designed to further enhance participant awareness of funding opportunities and critical skill sets.
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Program participants will be equipped with the resources and know-how to start and/or expand their businesses. The course’s focus is creating a comprehensive business and expanding participants’ knowledge of:
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How to Start a Business
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Market Research and Competitive Analysis
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Product Development
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Marketing Strategies
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Building an Online Presence
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Leveraging Social Media Networks
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Networking and Client Relations
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Exporting and Importing Products and Services
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Procurement, Licenses and Certifications
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Accessing Capital and Credit
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Developing Financial Projections
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Hiring and Staffing
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Bookkeeping and Accounting Best Practices
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Legal Entities and Relevant Legal Topics
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Insurance and Risk Management
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Pricing and Negotiation
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Business Writing and Presentations
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Public Speaking
Ultimately, HETP seeks to provide Hispanic-owned businesses the resources to become viable assets in the communities that they serve.
